Digital Marketing Specialist

apartmentSyncoria Incorporated placeToronto calendar_month 

Role Overview:

In this role, the Digital Marketing Specialist will lead and execute digital strategies that elevate our brand presence in the Canadian market. They will have a deep understanding of Canada's unique digital landscape and market trends.

Key Responsibilities:

Marketing and Advertising
  • Assess product or service characteristics to determine marketing and advertising needs.
  • Advise clients on marketing, advertising, or sales promotion opportunities and strategies.
  • Develop and execute direct and digital marketing strategies, including advertising campaigns, tailored to the Canadian audience.
  • Conduct post-campaign analysis to measure success and refine future strategies.
Social Media and Online Presence
  • Develop and manage social media accounts, including responding to customer reviews and managing testimonials.
  • Create engaging, bilingual (if applicable) content for websites, social media, email campaigns, and advertisements.
  • Optimize online content for SEO and manage paid search campaigns using platforms like Google Ads.
Public Relations and Communications
  • Develop and implement public relations programs to inform clients, employees, and the public about initiatives and policies.
  • Conduct surveys to understand the opinions and concerns of key groups.
  • Prepare and oversee reports, briefs, speeches, presentations, press releases, and websites.
  • Act as an organization’s spokesperson and handle written and oral inquiries.
  • Arrange media events, interviews, and news conferences to amplify messaging.
Event Coordination and Special Projects
  • Plan and coordinate workshops, meetings, ceremonies, and other events for publicity, fundraising, and informational purposes.
  • Organize special publicity events and promotions for internal and external audiences.
Additional Duties
  • Assist in preparing brochures, newsletters, and other marketing materials.
  • Represent individuals with unique expertise, preparing contracts as necessary.

Qualifications and Skills:

Education: Bachelor's degree in Marketing, Communications, or a related field.
Experience: 2+ years in digital marketing, advertising, or public relations, with knowledge of the
Canadian market.
Technical Skills: Proficiency in digital tools like Google Analytics, Facebook Business Manager, and email marketing platforms.
Creativity: Ability to craft compelling content that aligns with Canadian cultural nuances.
Compliance: Knowledge of Canada’s Anti-Spam Legislation (CASL) and digital marketing

regulations.

Highlights:

Hours of work per week: 37.5
Term: Full time
Contract Duration: 3 Years
Hourly Wage: $36.06
Location: Hybrid with 2 to 3 days at the office
Office Location: 1200 Bay Street, Suite-1201, Toronto, ON, M5R2A5
Minimum Education Requirement: Bachelor's Degree
Working Schedule: Between 9 AM and 5 PM Monday to Friday
Vacation: 2 weeks of Paid Vacation plus all weekends and statutory holidays.

Benefits: Extended health, dental, vision coverage and Long Term disability insurance.

TO APPLY:

If you have the skills and experience required for this position, please forward your resume to:

E-mail: jobs@syncoria.com

Posted 2025-01-06

business_centerHigh salary

Digital marketing specialist - Toronto

apartmentTeam Saini. Powered By Jatinder SainiplaceToronto
online marketing, E-commerce and Website promotions  •  Develop marketing strategies  •  Maintain and manage digital database Additional information Personal suitability  •  Efficient interpersonal skills  •  Excellent oral communication...
local_fire_departmentUrgent

Digital marketing specialist | on-site

apartmentRandstadplaceMississauga, 26 km from Toronto
We are looking for a Digital Marketing Specialist to join a family-owned business in the pharmacy sector, specializing in the sale of vitamins through an e-commerce platform. The business has been established for over a decade and is now looking...
electric_boltImmediate start

Digital marketing specialist - Toronto

apartmentASSMBLY INCplaceToronto
special publicity events and promotions  •  Develop portfolio of marketing materials  •  Conduct online marketing, E-commerce and Website promotions  •  Maintain and manage digital database  •  Develop and implement marketing strategies...