Email Marketing Specialist (Part-Time)
The NewRich Network is looking for a talented email marketing specialist to join our email operations team.
Email marketing plays a critical part of our customer acquisition strategy for all of our platforms here at NewRich Network.
Our email operations team is a key piece of our marketing strategy - and we're looking to grow our subscriber base through the email channel.
If you LOVE chasing higher Open Rates and CTR's - then we want to hear from you!
You will play a critical role on our Email Operations Team. You will report to our Email Marketing Manager and will work closely with our content writers, system admin's, and data analysts on a day to day basis.
Responsibilities:
- Develop comprehensive email campaigns to support the NewRich Network and all of our web properties.
- Build and maintain email templates within our current email service provider.
- Administrate recurring newsletters and evergreen marketing tactics
- Consult with stakeholders to develop an email strategy.
- Define email list requirements and ensure emails are delivered on time to the right audiences.
- Comply with CAN-SPAM & CCPA guidelines and help govern email list recipients.
- Test campaigns, making sure they render properly within various mailbox providers.
- Monitor deliverability and help remediate blocks or IP issues.
- Track progress of campaigns and update stakeholders during meetings.
- Consult with stakeholders to develop an email strategy.
- Construct and implement an all-encompassing email marketing strategy.
- Generate email lists and launch campaigns.
- Develop and design various Call-to-Actions (CTAs) and email templates.
- Assess the success of each campaign.
- Define the key performance indicators for email marketing.
- Generate and share weekly and monthly performance reports.
- Develop effective email segment lists.
- Work to increase the number of email subscriptions.
- Evaluate data to gain valuable insights.
- Propose enhancements based on analysis.
- Segment lists based on factors such as past email interaction and website engagement.
- Produce guidelines and plans for processes, A/B testing, and email-based promotional successes.
- 5+ years of hands-on experience in a similar role.
- A strong background in investing and equity markets.
- Experience working at or with a very large publisher
- Detail-oriented along with a precise and clear communication style.
- Experience working closely with developers on a technical level.
- A highly collaborative, team-oriented individual comfortable with managing an experienced team.
- High proficiency in email marketing tools and analytics.
- Experience developing email marketing campaigns, including but not limited to strategy, HTML coding, and pushing tactics live into the market.
- Stay updated on all Email Service Providers (like Klaviyo, Salesforce Marketing Cloud & Pardot) updates and marketplace changes.
- Manage software updates and sender and delivery profiles.
Compensation
60,000–70,000 CAD (full-time equivalent; pro-rated for part-time)
Benefits
To see a list of our current benefits - head on over to http://newrich.network!